Leslie Harrington Ph.D is the Executive Director of CAUS, The Color Association of the United States and a member of the Executive Committee of the International Color Association. Leslie is a professional member of American Society of Interior Designers and has held positions in several other organizations. She has an undergraduate degree in interior design; an MBA from New York Univ., Stern School of Business; and a Ph.D. in color strategy.She has held various senior management positions in the area of color strategy and color marketing over a 25 year tenure within the industry, including 16-years serving as the Color and Design Director for Benjamin Moore Paints.
Anat Lechner’s research includes understanding the role of color effectiveness in designed environments and the link between color and emotions. A former Research Fellow at McKinsey & Co. the founder of a boutique management-consulting firm, and a co-founder of Huegroup, Inc., a Color Intelligence company, Professor Lechner client list includes global Fortune 500 firms in the Financial Services, Pharmaceuticals, Chemicals, Energy, Food, High Tech, Design and Retail industries. Anat holds an MBA and a PhD in Organization Management from Rutgers University, NJ.
Tuesday, June 12 - PM Breakout Session Tutorial
Friday, June 15 - AM Breakout Session Tutorial
Creating a Color Forecast: The Business of Color
Put yourself in the shoes of a color consultant and explore the process of creating a color forecast. Color forecasting is sometimes referred to as a self-fulfilling prophecy but analyzing trends is critical for businesses who must decide - sometimes years in advance - on the color of their products. The risks of getting it wrong are great, the returns on getting it right are even greater.